PR Specialist, former VP Group Communications at Danish Crown
Anne Villemoes is an internationally awarded Reputation Management Specialist who has worked the global scene of Food and Consumer politics from every communication angle for more than 20 years.
For the past ten years she has been VP of Group Communications and Corporate Branding at Danish Crown – one of the Worlds largest pork producers and one of Europe’s leading processed meat producers.
Prior to that she has been responsible for communication in NGOs, Retail-chains and special advisor to minister of Food and Agriculture Ritt Bjerregaard. Her outset was journalism in first television and then the largest Danish newspaper for a number of years.
Today Anne Villemoes is a sought after public speaker in Denmark and abroad. Anne Villemoes does not shy away from controversy. She believes in transparency – and in calling it as she sees it. And she has proven her tools to be provocative – and to work. She chose to confront what had previously been a taboo subject, an approach she has explained in speeches at the Global Public Relations Summit and at the EACD Summit and elsewhere that she entitled—with characteristic bluntness - “Managing Reputation When You Kill for a Living.” Educated from The Danish School of Journalism early 1994 and from The Stanford Executive Program (SEP) in 2009.
She has taught communication at Aarhus University on the side for nine years and Strategic Communication at The Technological Institute.
A strong believer in strategic approach to make sure we are all on the same path towards the same goal. Creativity is an important part of her approach to most issues and situations – as is a profound sense of humour.